When my customers want reduction in prices, they would usually see me. They wouldn't ask my husband as he would usually say 'NO".
Like in the case of this customer. He is a father of an Ensure dependent daughter. He could easily buy a can every week. Seeing that he is such a responsible father towards his paralyzed daughter, I sympathized him.
So I would reduce a bit and he is so happy. This is the only way I offer my help to his daughter. God bless his daughter..